Research on the Creative Structure of 3D Animation Art Design Based on VR Technology

With the rapid development of digital technology, virtual and reality are fused, and the combination of animation and VR technology brings opportunities for new changes in animation. Three-dimensional animation is a popular art form, and VR technology has gradually gained widespread attention in the field of three-dimensional animation research. In this paper, the theoretical analysis method, survey method, and empirical research method are mainly used to study the application of VR technology in animation art design creation. It has been found that VR technology’s perception function can have certain cognitive abilities and innovative thinking, and the creation of 3D animation art design can be enhanced in experience by relying on VR technology. In addition, through the comparison of creation effect, the P-value of each dimension of creation effect is less than 0.05, which confirms that the creation of 3D animation art design based on VR technology has better advantages. On the basis of the above research, combining the interactive experience advantages of VR technology, the integration of VR technology and 3D animation art enhances the animation expression and infectious force. The creation structure model that utilizes the characteristics of VR technology to enhance the mutual experience and immersion of 3D animation art design is constructed to promote the updating progress of VR technology in the field of 3D animation.