Exploring the Role of Artificial Intelligence in Multimodal Cultural Communication and Identification

Artificial intelligence technology has unique advantages in processing multimodal information such as images, videos and sounds, and plays an important role in the process of enhancing the effect of multimodal cultural communication. The Page Rank model is used to identify communication subjects based on the role of key communication subjects in cultural communication, as proposed in this paper. A genetic algorithm is utilized to improve the traditional neural network algorithm, so that it provides more accurate prediction results and countermeasures in the process of promoting cultural communication. The analysis shows that the OLMT algorithm has an average accuracy of 94.56% in a specific identification interval. The difference between the expected and actual output values of the improved neural network algorithm for the test samples was less than 0.7.