In recent years, with the full implementation and steady advancement of the rural revitalization strategy, the topic of young college students and the construction of rural civilization has become a popular research direction. In this paper, we summarize the information collected in the previous period, design a questionnaire for young college students to participate in the construction of rural culture in ethnic areas, and test the reliability of the questionnaire by combining the KMO value and Cronbach’s alpha coefficient. The questionnaire was designed to be distributed to Yulin Normal College to collect relevant data, and the survey data was statistically analyzed using Excel and SPSS software. The survey results showed that only about half of the college students surveyed participated in the construction of rural culture in ethnic areas. The number of young college students who expressed general concern for the construction of rural culture was 264, which indicates that their participation level was not high. The survey and analysis of the influencing factors found that the employment mentality of the personal factors and the extra points or priority admission policy of the institutional factors have a greater influence on the participation of young college students in the construction of rural culture in ethnic areas. The paper establishes a basis for improving the participation of college students in rural culture construction, and the countermeasure program proposed for the survey results serves as a reference for relevant government departments.