With the goal of reducing labor costs and task completion time, this paper proposes a tourism business process automation strategy that integrates process automation technology, promotes real-time business process automation, and standardizes the realization of business automation processes from the perspective of the tourism industry. On the basis of the business process automation strategy, the B/S architecture and C/S architecture were used to design the platform control center and robot (RPA) module to build a tourism business process automation platform. After the implementation of this paper’s tourism business process automation platform in Company V, the benefits of it are analyzed. Compared with the manual operation, V company applied this paper platform in the business process execution of an average reduction of 9.72s, the time reduction rate of 60.74%. Demand and defective business increased from previous scores of 6 and 7 to 8 and 9, respectively. The final score of Company V’s Travel Business Process Optimization Effectiveness Evaluation is 0.804, which is a satisfactory level of evaluation grade.