Applied Mathematics and Nonlinear Sciences
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Journal

Applied Mathematics and Nonlinear Sciences


Volume
& Issue

Volume 9, Issue 1


Published
on

August 5, 2024


Pages


DOI

Article

Research on Environmental Responsibility Behavior of Tourists in Seaside Ecological Scenic Spots--The Case of Shenzhen Bay Park

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Authors

Ping Li Affiliation:
College of Tourism, Hunan Normal University, Changsha, Hunan, 410081, China.
, Chunxiao Xu Affiliation:
College of Tourism, Hunan Normal University, Changsha, Hunan, 410081, China.
and Qi Zhou Affiliation:
Guangzhou Huashang Vocational Collage, Guangzhou, Guangdong, 529152, China.


Abstract

There is a symbiotic relationship between tourists’ environmental responsibility behavior and tourism’s ecological environment. If tourists consciously maintain the tourism ecological environment, their role in environmental protection will be transformed from a “liability” to an “asset”. Based on the SOR model and relevant research, this paper proposes three stimulus variables for tourists’ environmental responsibility behavior: the image of tourist places, environmental emotion, and local attachment. The initial questionnaire for each variable was created, and the final reasonable questionnaire was determined by reliability testing. A survey of tourists in Shenzhen Bay Park was then conducted and analyzed. The results of the study indicate that tourists in Shenzhen Bay Park exhibit high levels of environmentally responsible behavior. The results of the structural equation test showed that there was a significant influence path relationship (P<0.01) between tourist place image, environmental emotion, and place attachment to environmental responsibility behavior. It has also been found that place attachment has a significant mediating effect on tourist place image, environmental emotion, and tourists’ environmental responsibility behavior. This paper proposes the enhancement strategy of tourists’ environmental responsibility behavior to provide a reference for the strategy planning of related departments, which is conducive to the realization of the sustainable development of seaside ecological scenic spots.


Keywords

SOR model, Questionnaire, Structural equation, Mediating effect, Environmentally responsible behavior, 03B70


Citation

Li, P., Xu, C., & Zhou, Q. (2024). Research on environmental responsibility behavior of tourists in seaside ecological scenic spots--the case of shenzhen bay park. Applied Mathematics and Nonlinear Sciences, 9(1). https://doi.org/10.2478/amns-2024-2089

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